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Elite Group expands flower horizons in Kazakhstan

Recently, we attended an exclusive B2B event in Astana, where Elite Group, one of the world leaders in the flower industry, showed the best new products. With more than 30 years of experience, the company owns 2,000 hectares of farms in Colombia, Ecuador and Kenya and produces more than 2.7 billion stems each year. Their portfolio includes more than 1,000 varieties and 75 different product lines.

Elite Group representatives actively communicated with customers, discussing such popular varieties as Bellarosa, Qualisa and Royal Flowers, as well as sharing approaches to sustainable production. The company impressed with its attention to detail and high quality of flowers, and each variety was carefully selected to achieve maximum results. This created a lively discussion in which customers received answers to all their questions regarding both products and business strategies.

Elite Group highlighted the huge potential of the Kazakh flower market, noting that the country is becoming an important hub for flower trade in Central Asia. The company is ready to continue working with local customers and expand its presence in the market.

This event was not only an opportunity to show products, but also to strengthen relationships with customers and partners. We are happy to meet new colleagues and are always glad to see you in Kazakhstan.

The special atmosphere of the event was given by the site — one of the largest wholesale flower and plant stores in the country, 3D Flowers, which emphasized the importance of the event for the industry.